Apple and Audi Alumni Have Made a Luxe EV Based on the Moon Buggy
Coastal paths, private estates, and those dusty tracks between luxury hotel villas and the sea. To qualify as an L7e vehicle in Europe (the category that allows it to drive on public roads without being treated as a car), the Amble One must stay under 450 kilograms. “This is really hard,” says Adrien Roose, CEO and cofounder.
- ▪Coastal paths, private estates, and those dusty tracks between luxury hotel villas and the sea.
- ▪To qualify as an L7e vehicle in Europe (the category that allows it to drive on public roads without being treated as a car), the Amble One must stay under 450 kilograms.
- ▪“This is really hard,” says Adrien Roose, CEO and cofounder.
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| Original publisher | WIRED |
| Canonical URL | https://www.wired.com/story/amble-one-luxe-ev-buggy/ |
| Publication time | Thu, 25 Jun 2026 13:00:00 +0000 |
| Retrieval time | 2026-06-25T14:45:35.653Z |
| Last seen | 2026-06-25T14:45:35.653Z |
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Jeremy WhiteGearJun 25, 2026 9:00 AMApple and Audi Alumni Have Made a Luxe EV Based on the Moon BuggyThe Amble One is a street-legal $25,000 electric buggy designed for luxury resorts—but a car is also coming.Courtesy of AmbleCommentLoaderSave StorySave this storyCommentLoaderSave StorySave this storyIt seems to be the week for cheap EVs. Right after the production model of the Slate electric truck was revealed, complete with a bump in range, a new European entrant in electric mobility is launching out of stealth mode today and plans to bring its own affordable yet stylish rides to market.Amble's founders worked at Audi and Ford, started Cowboy ebikes, and cofounded Forpeople, the creative agency that works for, among others, Nio EVs, Arc’teryx, and Herman Miller.
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