Bethenny Frankel wanted to gatekeep this ‘shocking’ $31 Amazon dress: ‘It’s amazing’
Bethenny Frankel shared an Instagram post featuring a mix of designer pieces and affordable Amazon finds, including a Merokeety striped bodycon midi dress. She described the dress as “shocking” and expressed a desire to keep it to herself despite its low price. The dress is on sale for about $31 during Prime Day, down from $39.99, and has received positive reviews from shoppers.
- ▪Frankel highlighted the Merokeety Striped Bodycon Midi Dress among other Amazon items in her wardrobe showcase.
- ▪She said the dress is “amazing” and that she wants to gatekeep it from her followers.
- ▪The dress’s original price of $39.99 was reduced to $31.34 as part of the Prime Day promotion.
- ▪Five‑star Amazon reviewers praised the dress for its flattering fit and comfort.
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| Original publisher | Page Six |
| Canonical URL | https://pagesix.com/2026/06/25/style/bethenny-frankel-insane-amazon-dress-is-under-30-at-prime-day/ |
| Publication time | Thu, 25 Jun 2026 14:04:37 -0400 |
| Retrieval time | 2026-06-25T18:05:43.538Z |
| Last seen | 2026-06-25T18:05:43.538Z |
| Headline source | Publisher (no WeSearch rewrite) |
| Excerpt source | publisher body |
| Excerpt method | First ~120 words (~800 chars) of extracted publisher body, fair-use limited. |
| Summary | WeSearch · cerebras-chat (WeSearch summarizer) |
| Summary source text | contentText |
| Citation coverage | Summary is a WeSearch-generated derivative; primary citation is the original publisher URL. |
| Cluster | U5HWWTh0teSP |
| Cluster logic | Grouped by semantic title/content similarity across sources within a rolling window. Same-publisher template collisions are excluded from coverage comparison. |
| Ranking reason | Story pages are not engagement-ranked. Hub feeds use recency, with optional source-diversified chronological ordering (cap consecutive stories per source). No personalized ranking. |
| Publisher visit | Yes — open original |
| Substitutes article? | No — link-out required for full text |
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| Indexing | May the item be indexed (stored, ranked, made findable)? | Allowed |
| Snippet | May a short excerpt of the publisher's text be shown? | Allowed |
| AI summary | May WeSearch generate its own short summary of the article? | Limited |
| Retrieval / RAG | May the content be exposed for third-party retrieval-augmented generation? | Not asserted |
| Model training | May the content be used to train AI models? | Not asserted |
| Commercial reuse | May the content be reused commercially? | Not permitted |
Basis: Derived from the published RSS/Atom feed. Contact: [email protected]. Reviewed: 2026-07-24.
Opening excerpt (first ~120 words) tap to expand
Shopping Bethenny Frankel wanted to gatekeep this ‘shocking’ $31 Amazon dress: ‘It’s amazing’ By Hannah Southwick Published June 25, 2026, 2:04 p.m. ET Bethenny Frankel's closet has a mix of designer duds and affordable Amazon finds. Instagram/bethennyfrankel; Amazon See more of our coverage in your search results. Add Page Six on Google Page Six may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. It’s the prime time to find a new summer staple. Bethenny Frankel gave fans a glimpse into her closet on Instagram this week, highlighting affordable Amazon finds she was tempted to keep to herself — including the Merokeety Striped Bodycon Midi Dress she bought in multiples.
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