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CBS Defends Byron Allen Time Buy, Discloses Financials On ‘The Late Show With Stephen Colbert’s Annual Loss & ‘Comics Unleashed’s Profit

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All three left-leaning outlets focused on the financial implications of the deal, emphasizing CBS's defense of the time buy and the profitability of Allen's programming. Variety highlighted the projected profit, while The Hollywood…
Nellie Andreeva· ·3 min read · 0 reactions · 0 comments · 43 views
CBS Defends Byron Allen Time Buy, Discloses Financials On ‘The Late Show With Stephen Colbert’s Annual Loss & ‘Comics Unleashed’s Profit
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CBS has defended its decision to cancel The Late Show with Stephen Colbert, revealing that the show lost approximately $40 million annually. The network has entered a 'time buy' agreement with Byron Allen for his new show, Comics Unleashed, which is expected to generate a profit of $15 million per year. This shift is part of CBS's strategy to address financial losses in late-night programming amid declining ad revenues.

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Deadline · Nellie Andreeva
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Original publisherDeadline
Canonical URLhttps://deadline.com/2026/05/cbs-statement-byron-allen-late-show-stephen-colbert-loss-1236929852/
Publication timeFri, 29 May 2026 00:49:40 +0000
Retrieval time2026-05-29T00:59:38.922Z
Last seen2026-05-29T00:59:38.922Z
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Opening excerpt (first ~120 words) tap to expand

Stephen Colbert and Byron Allen CBS Amid continuing speculation about political motivation behind CBS‘ decision to cancel The Late Show With Stephen Colbert and a soft ratings launch for its successor, Byron Allen‘s Comics Unleashed, the network issued a statement Thursday. In it, CBS for the first time revealed the balance sheet for The Late Show, claiming that it lost about $40 million a year, a number that had been widely circulated. The network also disclosed that Allen is paying $15 million a year as a “time buy,” meaning that he is leasing the 11:30 PM hour from CBS and selling its ad inventory himself in search of profit. That is a flat fee for the network not contingent on the show’s performance (which would impact Allen’s ad rates).

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