Jessie J’s triumphant return puts lucrative Chinese market in spotlight
She also performed her new song, California, briefly adapting the lyrics to change California to Changsha, the Chinese city where Singer is hosted.Returning to China was really “nostalgic”, Cornish wrote to her 821,600 followers on Weibo, a Chinese social media platform. “The fact that I’m still so widely recognised and loved by everyone means more to me than people can imagine.”Cornish says she was “instantly hooked” on China. Back then, the potential of the Chinese market was already evident.Hundreds of millions of digitally-savvy and culturally hungry young music fans had already created an energetic music scene that was rapidly growing.
- ▪She also performed her new song, California, briefly adapting the lyrics to change California to Changsha, the Chinese city where Singer is hosted.Returning to China was really “nostalgic”, Cornish wrote to her 821,600 followers on Weibo, a
- ▪“The fact that I’m still so widely recognised and loved by everyone means more to me than people can imagine.”Cornish says she was “instantly hooked” on China.
- ▪Back then, the potential of the Chinese market was already evident.Hundreds of millions of digitally-savvy and culturally hungry young music fans had already created an energetic music scene that was rapidly growing.
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| Publication time | Sat, 13 Jun 2026 05:00:05 GMT |
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Jessie J performing in China: ‘I feel so celebrated there.’ Photograph: SuppliedView image in fullscreenJessie J performing in China: ‘I feel so celebrated there.’ Photograph: SuppliedChinaJessie J’s triumphant return puts lucrative Chinese market in spotlightOther western acts have attempted to crack country’s music scene since singer’s breakout success in 2018Amy Hawkins in BeijingSat 13 Jun 2026 01.00 EDTSharePrefer the Guardian on GoogleOne week after announcing she was “cancer free”, the British pop star Jessie J did what any recovering patient would do and travelled thousands of miles around the world to perform for an audience of more than a billion people.On 29 May, the singer-songwriter, whose real name is Jessica Cornish, belted out a stage-rattling rendition of Frank Sinatra’s…
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